What you get
A weekly Instagram analytics tracker in Excel and Google Sheets that logs follower count, reach, impressions, engagement rate, top posts, and story performance and auto-charts growth over 52 weeks.
- 52-week follower and engagement tracking
- Engagement rate calculator per post
- Top post performance log
- Story views tracker
- Auto-generated growth charts
- Best time to post analysis tab
What is inside
Weekly Metrics Log
Followers, reach, impressions, engagement rate by week
Post Performance Table
Individual post data with format, topic, engagement
Growth Chart
Auto-generated 52-week follower growth line chart
Best Time Analysis
Engagement by day of week and time of day
Who this is for
- Instagram creators tracking growth to monetize
- Small businesses measuring Instagram ROI
- Social media managers reporting to clients
- Influencers tracking metrics for brand deals
Frequently asked questions
Where do I get my Instagram data?
From Instagram Insights, available on business or creator accounts.
Does it calculate engagement rate?
Yes. Enter likes, comments, saves, and reach and rate auto-calculates.
Can I track multiple accounts?
Duplicate the sheet tab for each account you manage.